Sports as Business Conference

After the success in 2015, the Sports as Business Conference will return to Rio de Janeiro at the House of Switzerland Brazil 2016. In collaboration with the University of St. Gallen, swissnex Brazil is supporting the third edition of this conference, which discusses the globalized business environment of sports and its legal implications.

This year our focus will be on the re-organization of Brazilian football and on how the momentum of Rio de Janeiro 2016 can be used to turn Rio into a cluster for international sports events. Furthermore, we address the combination of sports and education as well as entrepreneurship.

Various renowned national and international experts will enrich the conference giving speeches, acting as discussants or moderators of panel discussions. Most importantly, we will give plenty of room for discussion and create a superb platform for networking and insightful conversations. The entire conference will be simultaneously translated. Last but not least, the conference location, the House of Switzerland at the border of Rio’s famous Lagoon with a breathtaking view to Corcovado, is an attraction on its own.

The conference will take place from 9h to 18h.

Program:

09h Registration and welcome coffee  

09h30 Official Welcome by

•André Regli (Swiss Ambassador to Brazil)

•Peter Nobel (President MLE Foundation at University of St.Gallen, Founding Partner of Nobel&Hug Attorneys-at-law)

•Paulo de Tarso Sanseverino (Superior Tribunal de Justiça)

Block 1

10h A new legal and economic framework for Brazilian football  

 Introduction by Otavio Leite (Deputado Federal, President of PSDB/RJ)  

 Presentation “Sociedade Anonima Futebol” by Rodrigo de Castro and Luis André Azevedo (Attorneys-at-Law)

Presentation “Legal restructuring of football clubs” by Márcio Guimarães (Prosecutor)

Panel Discussion with above speakers and:

•Nelson Eizirik (Partner of Carvalhosa Eizirik, Attorneys-at-law)

•José Francisco Cimino Manssur (Vice President of Communication and Marketing at FC São Paulo)

•Moderation: Sebastian Zumbühl  (Junior Project Manager swissnex Brazil) 

12h Lunch break  

Block 2

13h15 Becoming a sports capital: experiences from Lausanne and Rio de Janeiro 

Presentation “Learning from other sports regions” by Philippe Leuba (Government Council of the Canton of Waadt, Head of the Department of Economics and Sports)

Presentation “The role of the CAS” by Matthieu Reeb (Secretary General, Court of Arbitration for Sports – CAS)

Panel Discussion with above speakers and:

•Marcus Vinicius Freire (Executive Director of Sports at the Brazilian Olympic Committee)

•Marcelo Haddad (President of Rio Negócios)

•Jean-Loup Chappelet (IDHEAP, University of Lausanne)

•Moderation: André Henning (tbc)

Block 3

14h30 Sports and entrepreneurship  

Presentation “Technis: revolutionizing tennis” by entrepreneur Wiktor Bourrée (Co-founder of Technis)

Presentation “Go4it: A new vision for sports” by José Roberto Pacheco (Head of Global Marketing and Strategic Partnerships at Go4it)

Panel Discussion with above speakers and:

•Immo Oliver Paul (Founder and CEO of Carenet Longevity)

•Moderation: Peter Graber (Board member of the Lemann foundation)

15h45  Coffee Break  

Block 4

16h15 Sports and Education  

Presentation “What kind of sport and education?” by Jean-Loup Chappelet (IDHEAP University of Lausanne)  

Panel Discussion with above speakers and:

•Christiano Borelli (Executive Director, Instituto Tênis)

•Roger Schnegg (Director, Swiss Olympic)

•João Batista de Morais Jr. (Superintendente de Projetos e Pesquisa, Instituto Oscar Niemeyer)

•Paulo André (Football player, Atlético Paranaense, tbc)

•Moderation: Gioia Deucher (CEO, swissnex Brazil)

17h30 Closing remarks by Peter Sester (Lemann Professor of Law & Economics at University of St. Gallen)  

18h Cocktail  

Please make sure to register as spaces are very limited!

For any further questions, please contact seb@swissnex-brazil.org

Time is subject to change.